I agree. I think some ouds are over priced but it is difficult to know which are and which aren't. Some ouds smell so delightful they are on some level priceless, but this is not the majority of them. As a consumer we really have no way of knowing. there are plenty of stories floating around to convince us that it would be an insult to expect better prices or (shudder) discounts. Some of this seems believable but who really knows?