@firdaous @JohnH @jalil That is great to see, each of you have exercised your right in a free market, and also your choice as consumers to chose between different products in the market based on the parameters that are important to you. As in the example that firdaous has given with regards to Ceen and FH, already we can see a robust difference of opinion based on each individuals assessment of these products, and we can see that those opinions you guys hold ultimately influenced your decision with regards to a purchase. @firdaous I am going to deconstruct your argument here so that we understand your point of view better when you say 'better' what are you referring to? Quality of the oil or scent, or both? On both oils you have visibility of only the scent therefore based on smell you are deciding which oils is 'better', which is subjective and that is absolutely fine. A consumer has total control of their decision making and that is how it should be. However the issue with that line of thinking creates a counterproductive argument to this whole thread and discussion, if the distiller distils amazing smelling oils from very cheap wood, you will be willing to pay more because it is 'better' and totally ignore the actual cost of the product based on objective parameters such as wild wood vs cultivated etc. My questions are however still not answered, i encourage any/every consumer to take it; Is it that the consumer feels by purchasing a high price item they get more fulfilment, especially if they get that high price item at a discount? Does high price give a sense of prestige? Do consumers think high price equates high quality? Or simply why are high priced oudhs so attractive? at the local store we know what we can and cant afford, do we go to the store owner and run similar discussions as to why he has these high price items?